Son’s ‘sad’ dad tweet helps drum up business for Texas doughnut shop

Billy's Donuts completely sold out of doughnuts and kolaches on Sunday after the tweet went viral.


Starting up a new business can be challenging. Looking at your business plan and taking all those things such as the perfect location and your expertise into consideration, it looks like a picture perfect idea, but then things don’t really turn out as expected and you are left wondering what your next step should be.

Billy By’s dad opened a doughnut shop in Missouri City and couldn’t wait for people to try all those delicious products he made. But his excitement died down when only a few customers showed up at the grand opening that took place on Sunday.

Looking at his dad’s disappointment, Billy twitted how his father was “sad” because of the lack of people and added a few photos of the empty place. And then boom! His tweet went viral and everyone learned of the new shop in town.

Amazingly, the Texas community stepped in and all those mouth-watering doughnuts and pastry were sold in no time. And what’s most, everyone loved them and promised to come back.

The tweet was retweeted more than 264,000 times and liked double that number. Around 60,000 people started following Billy Donuts Instagram page too.

Some celebrities got involved in the mission of making this owner happy. Actor James Woods asked his 2 million followers to make Billy’s dad dream come true writing: “Come on, everybody. Let’s do this.”

All this resulted in many satisfied customers, and now the owner says he’s filling a bunch of orders. The photo KPRC took on Sunday shows long queue at the business.

The photo Billy posted this time shows the proud father and a son posing behind the counter with huge smiles on their faces.

“Just wanted to update y’all! We completely sold out of donuts and kolaches! You are all amazing. I can’t thank everyone enough for coming out and supporting local businesses. This means too much to my family,” By wrote.

We are glad this business story turned into a successful one and we hope they’ll have their hands full all year round. It’s just amazing what the social networking sites can do.