A visit to the United States of America has long been a dream of millions of foreign tourists, and we can see why. The country offers a plethora of iconic landmarks and attractions, including the Statue of Liberty, the Grand Canyon, Times Square, and Disney World among the rest.
At the same time, US is a favorable destination because of the diverse landscapes and the cultural influence it has on other countries.
In 2023, US welcomed 66.5 million visitors, but according to a recent research by the Tourism Economics these numbers may drop sharply in 2025.
According to the publication, a number of potential visitors are rethinking their plans to travel to the States which will result in potential $18 billion reduction in tourist spending.
BBC reports that the main reason for this ‘phenomena’ are the decisions made by the Trump’s administration, including imposing tariffs to nearly every country in the world.
“The nation’s stricter border enforcement has recently led to the detention of Canadian and European tourists, prompting Germany, the UK, Denmark, Finland and Portugal to issue travel warnings and advisories for the country,” the publication writes.
Justin Trudeau, the former prime minister of Canada, urged the people of his country to choose Canada.
Until now, around 20 million Canadians visited the States annually, but with the tariffs and Trump’s threats to annex the nation and make it part of the US, the numbers are expected to drop significantly.
As reported by Statistics Canada, border crossing were down by 20% in February of this year. While some Canadians decide to avoid US as a tourist destination because of Trump’s politics, other say they don’t feel safe traveling there.
It is the same with other European countries. A majority of people in Britain (53%), Germany (56%), Sweden (63%), and Denmark (74%) find the US unfavorably.
The number of people authorities are detaining due to different issues, mainly their visas, has grown in recent months.
A number of countries have advised their non-binary and transgender citizens to declare their biological sex at birth on their visa applications. This comes after Trump signed an executive order that only recognized two genders, male and female.
Reportedly, Bermuda and a number of European countries became preferable destinations, with the number of Canadians who made reservations at Bermuda hotels and resorts increasing for 20%. Those at European countries jumped to 32% compared to 2024.
Visa and entry restrictions are likely to impact major US events, including the 2026 FIFA World Cup and the 2028 Olympics.
US workers and small businesses will mostly feel the impact by the US travel boycotts, many believe. Hundreds of thousands of jobs will be at risk since tourism is a significant contributor to US economy.
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